Juventus Stadium, Turin

Juventus Stadium, known for sponsorship reasons as Allianz Stadium since 2017, stands as a modern temple of football in the northern Italian city of Turin. Opened in September 2011, this state-of-the-art sports venue serves as the home of Juventus Football Club, one of Europe's most prestigious and storied football teams.

With a seating capacity of approximately 41,507, the stadium was designed with the fans in mind, ensuring an intimate atmosphere and excellent sightlines from all angles. The design eliminates the running track that is commonly found in Italian stadiums, bringing supporters closer to the pitch and enhancing the matchday experience.

The stadium is notable for being one of the first in Italy to be owned by a football club, setting a precedent in a country where most stadiums are municipally owned. This ownership has allowed Juventus to customize the venue to fit their needs and to maximize revenue from ticket sales, merchandise, and food and beverage concessions.

Juventus Stadium was built on the site of the Stadio delle Alpi, which had been the home of Juventus from 1990 until 2006. The old stadium was criticized for its poor sightlines and lack of atmosphere, prompting the construction of the new venue. The redevelopment project was part of a larger plan to revitalize the area, which also includes a shopping complex and the Juventus Museum, highlighting the club's rich history.

The stadium's architecture is sleek and modern, with its exterior featuring a series of staggered ribbons made of metal and glass. It has quickly become an iconic part of Turin's cityscape and a point of pride for the local community and Juventus fans worldwide.

On matchdays, the atmosphere inside the stadium is electric, with fans known as the "tifosi" creating a sea of black and white, the club's colors. The venue has also hosted other events, including concerts and the 2014 UEFA Europa League final.

Visitors can tour the stadium and museum to get a behind-the-scenes look at the club's facilities, including the locker rooms, the media area, and the pitch itself. The tours are an opportunity for fans and tourists alike to immerse themselves in the world of Juventus and to witness the grandeur of one of football's most innovative stadiums.